Written by: Maribel Guerrero and Eric Liguori
Published by: AACSB Insights on 11/9/2021
MBA News Digest Comment: This article describes what I would call a threefer for any B-School that encourages faculty to use the article’s findings – SMEs benefit, AACSB’s societal impact standards are likely met, and GME programs have content to use for lead generation.
Extracted Content: A survey explores how researchers might amplify the impact of their scholarship on small and medium-sized enterprises over the new decade.