Content writtennd published by BizEd, AACSB International
MBA News Digest Comment: None.
Extracted Content: MANAGERS OFTEN MAKE decisions without consulting the best available management research. Why? Researchers offer two likely explanations: Either managers are unaware of relevant research findings or they do not implement them because of challenges involved in accessing and applying those findings.
Recently, we have seen a troubling third reason emerge. A growing body of evidence suggests that even when people are aware of research findings, supported by a vast majority of studies, many choose not to believe them.